As a Marketing Associate, you will play a pivotal role in implementing and executing various marketing strategies to promote our platform and services. This multifaceted role encompasses B2C and B2B content marketing, partnerships and event coordination, SEO optimization, and other marketing campaigns.
Key Responsibilities:
- Develop and execute social media strategies to engage both B2C and B2B audiences across key platforms
- Develop an editorial calendar and create high-quality blog content to educate, inform, and engage our target audience
- Monitor and analyze marketing metrics to optimize performance
- Identify and establish strategic partnerships with relevant organizations, influencers, and industry stakeholders
- Support in planning and executing events to foster engagement and brand awareness