About Virohan
Virohan is a Healthcare focused Ed-Tech company training youth for jobs in the healthcare sector. We aim to create India’s largest Industry demand-led edtech platform for healthcare professionals. We are funded by Blume Ventures, Rebright Partners (Japan), elea Foundation for Ethics in Globalization (Switzerland), Artha Impact (Switzerland), Yunus Social Business (an impact fund founded by Nobel Laureate Prof. Mohammad Yunus based out of Germany), AngelList, Keiretsu Forum amongst others.
Virohan is operating at the cusp of Edtech and Healthcare. Both these industries have entered a new phase of growth because of the pandemic and will grow rapidly over the next 10 years. The time to enter this space and make your mark is now! We are looking for entrepreneurs to join us and help us build the next edtech unicorn!
We're building the Marketing & Growth team at Virohan on the following 4 pillars:
Talent - We look for solution-hungry complex-problem solvers to increase the talent density of our team
Ownership - We expect very high ownership from outcome-paranoid team players
Communication - We propagate open & honest communication with regular un-filtered constructive feedback
Bias for Action - We believe done is better than perfect, and that said & done shouldn't differ by much
Wondering if you’re a Virohanite?
Are you someone who sees design as more than just visuals and enjoys crafting visuals that tell a story? Do you get excited about translating ideas into creative concepts that resonate with audiences? Are you passionate about colors, typography, and layout, and how each element plays a role in communicating a brand’s message? Are you willing to join the next big start-up with the vision of becoming the next big unicorn?
If you’re nodding your head, this is for you. We’re looking for passionate, talented people who want to change the way the world thinks about higher education and unlock human potential, regardless of circumstance.
Marketing Team’s Vision for 2024-25
Our goal is to drive 10x growth in Revenue run rate, while holding Spend / Revenue within a tight guardrail, in the following way:
Performance Marketing
Mid-Bottom Funnel
Take the present lead-gen stack to 10x
Setup & align KPIs, build optimisation avenues
Setup processes to scale predictably & efficiently
Brand Marketing
Top-Mid Funnel
Setup the function from scratch
Build a consumer intelligence powerhouse
for all touchpoints, setup benchmarks
Drive comms & strategy
Product Marketing
Own & Enable Conversion
Drive Lead Capture Conversion on Web & App
Drive Lead to Purchase funnel Conversion
Build & Own MarTech stack
Content Marketing
Drive Organic Growth
Enable Virohan’s discovery to core TG
with presence & integration across media
Drive SEO & Content strategy across social media - Meta, YouTube, other
What you’ll be responsible for:
- Bring ideas to life: Visualize and create fresh, unique designs that speak to our audience and align with our brand’s goals
- Concept to creation: Develop illustrations, logos, and other visuals—whether through digital tools or by hand—that elevate our brand
- Be the Brand Guardian: Champion our brand’s standards and design philosophy in every project
- Stay ahead of trends: Keep up with the latest design trends and bring them into our visuals across social media, web, print and beyond
- Collaborate and grow: Incorporate feedback from various stakeholders to refine and perfect your designs.
You are the right fit for the role, if:
- You’ve got a track record in graphic design and a portfolio filled with impressive illustrations and visuals
- You’re fluent in design software—InDesign, Illustrator, Dreamweaver, Photoshop, Figma—we name it, you know it
- You see beauty in the details and bring a refined, aesthetic touch to everything you create
- You can express ideas and collaborate easily with teammates and stakeholders
- You work systematically and always meet deadlines, without breaking a sweat
- You might have a degree in Design, Fine Arts, or a related field, which is a big plus
- You’re up-to-date on the latest social media trends and know how to make them shine in your work
- If you have the skills to produce and edit video content as well, we’re already excited!
Why this is a great opportunity for you:
- Great set of peers to work with values mutual respect and clear communication
- Right to win - The founding team understands the business and has an amazing vision to chase
- Opportunity to work on a highly critical role, which will have a direct and big impact
- Transparent work culture with ‘No door’ policy
- All of the above perks of joining a high potential company very early, along with a competitive market compensation.